That’s how many people viewed my blog content on LinkedIn last year. I’m super lucky. I’ve been part of the LinkedIn Influencer program and that’s been a huge part of my success. But now, LinkedIn has opened up its publishing platform to its million users. Now, everyone can blog on LinkedIn. Now, with this roadmap, everyone can make money through LinkedIn. Here’s exactly how:. Use the headline to guide your content, and deliver what you would tell your best customer. A photo of you, or you with one other person that the post will reference, is perfect.